The client approached us with a clear brief to design a logo outro animation that felt magical. Rooted in the "magician" brand archetype, the animation needed to evoke transformation, and a sense of wonder.
We chose to visually represent this through light, sparkles, and fluid motion, while also keeping it polished and credible for a major network platform.
We initially presented two distinct storyboard directions to the client, followed by a collaborative discussion to evaluate clarity, pacing, and impact. Through this review, we identified that the animation structure needed to be further simplified, reducing it from six frames to four. By stripping away excess transitions and breaking the concept down to its most essential moments, we refined the narrative to feel more intentional, fluid, and memorable.
The final direction balanced subtle magic with brand restraint, and the chosen concept was later brought to life and executed by the studio as the final animation.
© 2025 by Rinsha Majeed
STILL LEARNING | STILL UNLEARNING
STORYBOARD
MOTION GRAPHICS
LOGO ANIMATION
BNET is a leading digital network platform in Bahrain. The project focused on creating a logo outro animation that would live across BNET’s digital touchpoints, serving as a memorable closing moment for their content while reinforcing brand identity through motion.
Use case: Freelance | November 2025 | Storyboarding